Conference on “Grain to Glass 2.0”
3 July 2019, Bengaluru
Craft Drinks India 2019 returns after a successful debut last year with a Tradefair, Conference and Workshops to bring the alco bev community to knowledge share, introspect, interact with peers to convert the business potential to commerce.
The second edition of Grain to Glass, has a wealth of experience and expertise to offer encompassing most relevant topics as well as current trends. Speakers at the conference will include some of the prime movers of the alco bev segment in India, drawn from across the beer, wine and spirits sectors. The diverse set of speakers will include both the stalwarts of the industry as well as those who are still taking baby steps.
With financial stability a sine qua non for any business, conference starts with an address on path to profitability as well as what investors look for in a craft goods business. Followed by a challenging topic of maintaining the ethos of craft as you scale up by an expert, panels include different means of creating brand identifies, new facets of promotion like creating brand experiences, regulatory issues, technical aspects and choosing the right equipment for a successful business. Further, we will take a deep dive into Technical brewing, as we unravel the secrets of wheat beer. And let’s not forget that with global borders shrinking, the importance of understanding an export driven strategy from current practitioners
All in all a fully immersive day, of immense relevance for anyone who is a stakeholder in the alco bev industry in India.